Facebook’s $100 Billion Dollar Valuation Is Justified
Posted by Jeffrey Fisher in Tools on May 15th, 2012 | 0 comments
I don’t think anyone gets why Facebook has such a high valuation, so I’ll break it down. Facebook has been slow playing it and hasn’t even scratched at monetizing the data that they have. Facebook’s strategy is to get as many users and as much data on those users as they can while maintaing its user base and while building a trusted brad. Facebook ad’s as they are today do not warrant the current valuation. However, the massive amount of data that they have on their huge user base is worth billions. So if and when Facebook decides to give marketers broader access to data...
Do Facebook “Likes” Increase Fan Page SEO
Posted by Jeffrey Fisher in SEO on Apr 25th, 2012 | 0 comments
Both Google and Bing have admitted that Facebook “Likes” do affect SEO. Surely a Facebook Fan Page with a great deal of fans will rank higher then Facebook Fan Pages that have a only a few, but fans alone aren’t going to get you a strong Facebook Fan Page rank. Content and back linking are still the keys to the heart that is the Google machine.
It is important that you are creating content that visitors will engage in and share. Having Facebook users share your content not only creates backlinks, remember big SEO boost, but shared links and comments are also known to have a more profound affect...
Is Your Business in on the Biggest Market Conversation in the World?
Posted by Jeffrey Fisher in Branding on Apr 17th, 2012 | 0 comments
People complain about almost anything on Twitter; their spouses, their lives, their bosses and also, the brands and businesses they deal with. Like they say, Social Media is the biggest cocktail party in the world where people converse, exchange ideas and start new trends. Shouldn’t you be hearing what they say about your business at the cocktail party?
Social Media Monitoring is an evolving business process where companies watch out for what people are saying about them on Social Media.Understandably, Social Media Monitoring is important for companies to nip bad publicity in the bud, keep tabs on...
Three Free Tools to Manage Your Social Media Presence
Posted by Jeffrey Fisher in Tools on Apr 4th, 2012 | 0 comments
Today, there are virtual tons of tools that promise to help you fully manage your social media networks available at no costs to the user. However, delving deeper into these widely advertised programs will often show that while users may be privy to a few elements of a tool, the most vital functions are restricted to paying users only.
For many small businesses, this can mean the difference between carrying out a relatively cost-effective social media campaign, and simply hitting a digital wall when it comes to a company’s social media presence.
Although anyone can quickly create their own Facebook...
Hands-On Social Media Expert Knows All, Tells All
Posted by Jeffrey Fisher in Tools on Mar 16th, 2012 | 0 comments
It’s difficult to pick up a newspaper or a magazine, or browse the Web without coming across an article about the present and future importance of social media. As a result, a number of books have been published recently purporting to tell readers about social media, and how to use them.
Likeable Social Media: How to Delight Your Customers, Create an Irresistible Brand, and Be Generally Amazing on Facebook (& Other Social Networks) is one of them, but it’s unlike all the others. It offers a simple, direct approach to using social media, with tested advice and proven techniques, more...
NFL Fans Embraced Through Social Media Networks
Posted by Jeffrey Fisher in Branding, PR, SEO on Nov 2nd, 2011 | 0 comments
Many businesses and organizations have watched as their brand names underwent massive transformation at the hands of social media networks over the last few years. The giants of an organization known as the NFL have certainly not found themselves to be any exception to that rule.
Many NFL players are known for their Twitter musings, usually related to details about their day-to-day activities, while fans and followers can share in a sense of exhilaration for the coming season while watching their favorite players Tweet out their training camp rituals. However, many players are well versed by PR...
